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Weekly Trade Update: 14/11/24

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Weekly Trade Update: 14/11/24
International Trade Week
LinkedIn’s social selling index
Customs 101 – Part Two

International Trade Week

This week has marked the fourth year of International Trade Week (ITW) – a week full of free events, workshops and webinars for businesses of all sizes looking to secure their first export contract or expand internationally. Santander UK’s latest Trade Barometer report shows that 58% of exporting businesses expect a quarter or more of their revenue to come from trading internationally in the next year. John Baldwin, CEO of Santander Corporate and Commercial Banking, said “initiatives such as International Trade Week are vital for enabling these businesses to expand their operations into new overseas markets providing them with the support, they seek from both the government and private sector.”

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LinkedIn’s social selling index

Social selling is a critical strategy. With effective social selling, SMEs can build their brand, establish customer relationships, and reach a wider audience. LinkedIn’s social selling index measures how well your account can build a network, filter valuable leads, and convert them into sales. LinkedIn ads have double the conversion rate of other channels, so if you’re neglecting social sales on LinkedIn, you could be overlooking significant opportunities.

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Customs 101 – Part Two

The next instalment of our Customs 101 video series looks at the shipment process at DHL Express and how the physical shipment movement is linked to the customs clearance process. You might ask yourself how your shipments get from A to B securely and on time, well our video guide walks you through the full shipment process, from packing to delivery and everything in between.

Watch part two