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Weekly Trade Update: 24/10/24

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Weekly Trade Update: 24/10/24
Globalisation in the digital age
Global e-commerce sales growth
Deliver excellent customer service this peak season

Globalisation in the digital age

The digital era has revolutionised the pace, scope, and nature of globalisation, connecting people, businesses and government more than ever before. While this new era of digitalisation brings many new opportunities, it also presents risks, such as the recent CrowdStrike outage. In order to be prepared for any potential disruption or threats, businesses should ensure they have a robust continuity plan. This plan should include several measures such as cybersecurity response and regular technology testing to ensure effectiveness.

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Global e-commerce sales growth

With the number of people shopping online increasing every year, it is no surprise that global e-commerce sales have been rising. Global ecommerce sales are forecast to grow from $5.13 trillion in 2022 to $8.09 trillion by 2028, Covid-19 having accelerated growth by as many as five years. For a look at the past, current, and forecasted growth of annual e-commerce sales, read the article liked below.

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Deliver excellent customer service this peak season

86% of consumers say they would never return to a business after as few as two poor experiences… Adopting a customer-centric mindset throughout your business is crucial to ensure your customer’s experience is as positive as it can be. This can be done by optimising your website and checkout process, having clear and quick communication with customers, and personalising the shopping experience, among other strategies. Prioritising your customer service will help towards a smooth and positive peak season, for you and your customers!

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