Coldplay’s ambitious sustainability goal
When Coldplay first announced the “Music of the Spheres” World Tour in 2021, they pledged to reduce their greenhouse gas (GHG) emissions by more than 50% compared to their previous 2016-17 tour. With a global reach like no other band today, Coldplay knows a thing or two about the logistics of massive world tours and playing to millions of people. The band understood that minimizing emissions from freight and transportation would make a big impact – especially air transport, which is unavoidable on world tours like these and accounts for a large share of the GHG emissions.
Two years into the world tour, the band has cut overall GHG emissions by a remarkable 59% compared to 2016-17. How did they do it? Read on to find out.
But first, turn up the volume and catch the latest DHL x Coldplay TV commercial that’s sure to get you humming along to their newest song!
Working together for a more sustainable world tour
To minimize GHG emissions from logistics, Coldplay teamed up with DHL, making us the tour’s Official Logistics Partner. The band wanted to collaborate with a leader in sustainable transport and logistics solutions who shared their vision and had the tools to help make it a reality.
We started with a carbon intelligence and monitoring system for a holistic view of the tour's CO2 footprint, going beyond transportation and logistics. This analysis was the foundation for identifying where best to optimize operations. We saw that transporting the equipment by air accounted for over 80% of the CO2 emissions.
Next, we deployed our GoGreen Plus solution, which proved pivotal for Coldplay. GoGreen Plus uses carbon insetting, which allows our customers to directly reduce emissions at the source, for example, by using Sustainable Aviation Fuel (SAF) in air transport. Air freight carriers use the SAF purchased via GoGreen Plus, and the band receives emission reductions through an external verification and certification process.
Coldplay delivered by DHL
Coldplay delivered by DHL
A partnership like no other
Working together, minimising emissions by recycling reusable wriatbands and using renewable fuels to deliver a more sustainalbe World Tour.
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