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Paw-some opportunities in the global pet care market

5 Mins Read
A hand pouring pet food in a bowl amidst growth in the global pet care market.

From gourmet treats and designer outfits to high-tech gadgets and personalized accessories, pet owners are increasingly pampering their furry companions, a trend that is fueling significant growth in the global pet care industry. 

According to Fortune Business Insights, the global pet care market size was valued at US$427.75 billion in 2023, with a projected growth to US$427.75 billion by 20321. Rising pet ownership statistics are one of the key drivers for this growth. For example, Hong Kong’s pet population is expected to surpass 1.2 million by 2028, according to Statista2.

Furthermore, premiumization trends and the tendency to humanise pets are driving pet owners to spend more on their animal companions as they seek high-quality products and services, such as dietary food items and pet insurance.

Additionally, the rise of e-commerce also plays a significant role in providing convenient access to a wide range of pet products and services from both local and international sellers. If you’re a business in the pet care sector, read on to find out how this convergence of global factors presents several exciting opportunities for you.

Import opportunities: Riding on Hong Kong's pet care market trends

Hong Kong's pet owners are increasingly discerning, seeking high-quality imported pet products. This has led to a strong local demand for specialized pet food, functional treats, innovative toys, and premium accessories, suggesting that pet expenditure is set to increase.

For instance, the region’s consumer spending on premium pet food alone is expected to grow steadily, with domestic sales projected to reach US$1 billion by 2028, according to the USDA3. Amidst this market growth, pet food brands like Royal Canin and Hill's Science Diet are seeing rising interest in their products4.

Furthermore, pet owners in Hong Kong often look to countries like the USA, New Zealand, and Japan for imported pet products, driven by a perception of superior safety and quality standards3,5. This trend presents a significant opportunity for Hong Kong businesses to import and distribute these sought-after products, catering to the evolving needs and preferences of pet owners in the region. 

As the global pet care market continues to expand, understanding the market trends and leveraging efficient pet food logistics will be crucial for you to thrive in this dynamic landscape.

Export opportunities: Tapping into global demand for pet products

Tapping-into-global-demand-for-pet-products

Beyond Hong Kong's shores, the growing global pet care market presents a wealth of opportunities for Hong Kong businesses seeking to expand their overseas customer base and tap into new revenue streams. The pet care industry in the Asia Pacific region is seeing robust growth, with a forecasted 4% compound annual growth rate (CAGR) from 2024 to 2029, according to Euromonitor International6. As such, markets such as Singapore, Japan, and South Korea pose lucrative opportunities for businesses looking to expand offshore.

Moreover, as pet care market trends shift towards premiumization and a focus on pet health and wellness, you can capitalize on this demand by exporting high-quality products such as health supplements, organic treats, and eco-friendly toys.

To effectively expand your reach and ride on the global pet care market’s growth, you should understand the nuances of each target market and leverage efficient international shipping services.

Meeting compliance and regulations

Meeting compliance and regulations

Before you start importing or exporting pet products, it's essential to be well-versed in the relevant regulations and documentation requirements to ensure smooth customs clearance processes. These measures are critical for a smooth overall operation as well as to safeguard your business's reputation. Here are some key areas to focus on:

Product safety standards

Product safety standards

Adhere to stringent product safety standards to guarantee the well-being of pets. This involves thorough testing, quality control measures, and compliance with safety regulations specific to pet products in your target markets.

For example, if you’re exporting to Japan, you should ensure that your shipments adhere to the standards set out by its Ministry of the Environment (MoE) and Ministry of Agriculture, Forestry and Fisheries (MAFF).

Labeling requirements

Labeling requirements

Ensure your pet products comply with labeling regulations in both Hong Kong and your target export markets. This includes providing accurate information on ingredients, nutritional content, and potential allergens in a clear and understandable format.

Import and export permits

Import and export permits

Depending on the pet products you're dealing with, you may need to obtain import or export permits and licenses. It's crucial to research the specific requirements of your target markets and ensure all necessary shipment documentation is in order before shipping. A pet food logistics partner can help advise you in this regard.

Customs documentation

Customs documentation

Accurate and complete custom clearance documents are essential for smooth and efficient international shipping. This includes providing detailed information about your shipments, such as product descriptions, quantities, and values, in your international shipping paperwork to ensure compliance with customs regulations.

By prioritizing compliance and adhering to product regulations, you can confidently achieve growth in the global pet care market while establishing a strong reputation for responsibility and quality among your customers.

DHL Express: Your partner in pet care logistics

A DHL Express deliverer handing a pet food logistics parcel over to a woman.

To succeed in the global pet care market, efficient logistics and supply chain management are crucial for success. This is especially true for temperature-sensitive pet care products, such as medications and specialized pet food, where speed, reliability, and temperature control are paramount. 

As such, a logistics partner, such as DHL Express, that understands these unique needs and provides specialized import and export solutions can significantly smoothen your global operations. 

Whether you need worldwide express shipping for time-sensitive deliveries, temperature-controlled shipping solutions for perishable goods, or customs expertise and documentation support, DHL Express has you covered. Additionally, with comprehensive e-commerce fulfillment and last-mile delivery services, you can ensure your products reach customers quickly and efficiently when you partner with us. 

The way forward with DHL Express

DHL Express handles thousands of documents, parcels, and cargoes every single day. Its global network of international specialists are well-versed in customs regulations so that every shipment moves on to its destination. Leave the heavy lifting to us – open a DHL Express business account to power up your pet care business today!

Open a DHL Express Corporate Account to Enjoy Special Discount Today!

1- Fortune Business Insights, Updated 23 December 2024

2- “Number of pets in Hong Kong from 2018 to 2023 with an estimate for 2028”, Statista, Accessed Jan 2025

3- “Hong Kong: Consumer Spending on Premium Pet Foods Expected to Grow”, USDA, 1 July 2024

4- “Leading pet food brands in Hong Kong in 2022, based on retail sales share”, Statista, Accessed Jan 2025

5- “Import value of pet food to Hong Kong in 2022, by exporting country”, Statista, Accessed Jan 2025

6- “Asia Pacific’s pet care market projected to reach USD$29 billion in 2024”, Euromonitor International, 27 June 2024