Expanding your business to the European market can be a smart move since you can explore a diverse consumer base and strong trade relationships. However, while this venture presents several opportunities, international shipping can be challenging. After all, you’ll face a mountain import of rules and regulations.
Don't worry because we’ll guide you through the steps in shipping from Thailand to Europe. From De Minimis insider tips and customs hacks to clever shipping strategies with DHL Express, we'll help ensure your goods arrive smoothly and efficiently.
Navigating import regulations in Europe
In 2023, the European Union claimed the spot as Thailand's fifth-largest trading partner1, boasting a total trade value of US$41.6 billion. Thai exports to the EU alone reached an impressive US$21.8 billion, demonstrating the strong demand for Thai goods in Europe. This positive trend persisted into 2024, as trade in the first five months surged to US$18 billion, marking a 1.58% year-on-year growth.
But the good news doesn't stop there. A highly anticipated free trade agreement between Thailand and the EU is on the horizon, slated for completion in 2025. This agreement is poised to unlock even greater potential by reducing trade tariffs and fostering a more conducive environment for Thai exporters.
With such promising prospects, now is the perfect time for Thai businesses to set their sights on European expansion. However, it’s crucial for these businesses to understand applicable import regulations. Additionally, each country has its own set of rules and requirements, and knowing these details can make a difference in avoiding costly delays, customs hurdles, and unexpected expenses.
De Minimis thresholds and import taxes
While you’re exploring import regulations in the EU, don’t forget to look into one important detail: De Minimis. De Minimis refers to a value threshold a country sets, below which imported goods are exempt from customs duties and VAT (Value Added Tax). Essentially, if the value of your shipment falls below this threshold, you won't have to pay these extra charges, allowing you to set competitive prices for your products2.
It's also important to note that De Minimis limits vary from country to country. This means that a shipment that qualifies for duty-free entry in one country might not enjoy the same privilege in another. So, take a look at the De Minimis thresholds for some popular European destinations3:
- Austria: €150
- France: €150
- Germany: €150
- Italy: €150
- Netherlands: €150
- Sweden: kr1,700 (approximately €150)
- Switzerland: ₣65 (approximately €62)
Customs documentation and requirements
Aside from knowing De Minimis thresholds, you must also prepare accurate and complete customs documentation when shipping goods from Thailand to the European Union. Remember, proper documentation ensures compliance with import regulations while facilitating smooth customs clearance.
So, when preparing your shipment for export to Europe, make sure you have the following:
- Commercial Invoice: This is a detailed record of the transaction between the seller and buyer, outlining the goods being sold, their value, and other essential information.
- HS Codes: Harmonized System codes classify the goods being shipped, and they are used by customs authorities to determine tariffs and duties.
- Certificates of Origin: These are documents that verify the origin of the goods, which can also determine duty rates and eligibility for preferential trade agreements.
While these essential documents are generally required across the EU, it's also important to be aware of any country-specific rules or additional documentation that may be necessary. For instance, Germany enforces stringent packaging laws under the VerpackG regulation4, holding businesses responsible for recycling their packaging waste. This often necessitates registering with the LUCID Packaging Register and adhering to specific labeling requirements.
Similarly, France has introduced mandatory eco-labeling5, such as the Triman logo, for various consumer products to inform consumers about proper disposal and recycling methods. As such, don’t forget to perform your due diligence to avoid complications down the line.
Optimizing shipping with DHL Express
For anyone exploring business opportunities in Europe, DHL Express can be a strategic partner for international trade logistics. Here are some innovative solutions that can optimize your shipping and provide convenience for your package recipients:
On-Demand Delivery (ODD) for European shipments
DHL Express understands that flexibility is a crucial factor when it comes to receiving important shipments, which is why it offers On-Demand Delivery (ODD). Through this service, receivers gain greater control over their deliveries.
For example, they can stay informed of their shipment’s progress through email or SMS notifications. Additionally, they can access a range of delivery options, such as scheduling delivery for a preferred date and time, redirecting the shipment to a different address, or collecting it from a nearby DHL Service Point or Parcel Locker.
This flexibility proves particularly beneficial for anyone planning to export to countries in Europe with varying delivery preferences and infrastructure. In France, for instance, customers can use ODD to have their shipments delivered to a preferred neighbor or a secure location. Similarly, in the Netherlands, ODD allows delivery to a DHL ServicePoint. And in Germany, recipients can opt for delivery to a DHL Packstation, a network of automated parcel lockers available 24/7.
Leveraging parcel lockers in Europe
While home delivery remains the preferred choice for many, a growing number of European online shoppers are embracing out-of-home (OOH) delivery solutions6. For instance, Statista reports that 36% of European online shoppers now opt for OOH delivery, with 14% specifically choosing parcel lockers7.
This trend is hardly surprising considering the advantages parcel lockers offer. For example, these lockers provide 24/7 access to packages, eliminating the need to wait at home for deliveries or worry about missed deliveries. At the same time, they offer enhanced security, minimizing the risk of package theft or damage. Furthermore, parcel lockers contribute to sustainability efforts by reducing the number of delivery vehicles on the road and optimizing delivery routes.
As a global courier service provider, DHL Express recognizes this trend and has seamlessly integrated parcel lockers into its delivery network in several European countries. In Sweden, for instance, customers can choose to have their shipments delivered to a DHL Service Point equipped with parcel lockers, offering extended access hours for collection.
In Austria, DHL partners with a network of parcel lockers strategically located in residential areas and transport hubs, making it easier for customers to retrieve their packages at their convenience. Similarly, in the Netherlands, DHL offers delivery to a vast network of parcel lockers, allowing recipients to pick up their shipments at any time, day or night.
Best practices for smooth shipping to Europe
Before shipping your goods to countries in the EU, follow these best practices to ensure that they arrive without a hitch:
- Accurate Labeling and Packaging: To avoid customs delay, make sure that your packages are properly labeled with complete recipient information and clear markings. Also, ensure your packaging is sturdy and appropriate for international shipment to prevent damage during transit.
- Pre-Calculate Duties and Import Taxes: Use online tools like DHL's Duty and Tax Calculator to estimate potential costs before shipping.
- Tracking and Delivery Notifications: Use DHL Express’s real-time tracking and notification services to keep both you and your customers informed about the delivery progress.
Partner with DHL Express for seamless European shipping
Shipping from Thailand to Europe doesn't have to be complicated when you have DHL Express as your logistics partner. From On-Demand Delivery and parcel lockers to real-time tracking and notification services, you’ll access innovative solutions to streamline the entire shipping process and help you comply with European import regulations.
Open a DHL Express business account today to experience faster, hassle-free shipping to Europe.
