Businesses, whether online or brick-and-mortar, have to cope with particular activities that determine success when handling an order. These logistics components include order fulfilment, warehousing, inventory management, and transportation, all being important parts of a business operation.
Depending on factors such as business size and budget, merchants can choose to outsource their logistics to third-party logistics companies (3PL) or perform self-fulfilment. While each has its pros and cons, the benefits of logistics outsourcing are unparalleled. On the other hand, self-fulfilment has logistical challenges such as scalability, cost-ineffectiveness, and time consumption.
With third-party logistics, businesses can enjoy reduced shipping rates, professional cargo handling, and automated inventory management. In this article, we explore some of the reasons businesses should consider having proper logistics systems in place.
1. Experience in logistics simplifies shipping
Customers expect a smooth and straightforward checkout process when shopping online. The lack of streamlined processes is one of the reasons 69% of online shoppers abandon their carts. To counteract this, experienced logistics companies like DHL Express provide handy e-commerce tools such as an integration API that improves the checkout process for your customers.
The activities that happen from the moment a customer makes an order to the last-mile delivery can be pretty intricate, especially for cross-border shipping. This is why logistics personnel undergo intensive training and certification to prepare them for these operations. Activities such as warehousing, packaging, route planning, and transportation involve an army of professionals, which ensures efficient shipping.
2. Lowers your shipping costs
Another advantage of engaging a third party logistics company is that they can help you lower your shipping costs. The standard expectation among online customers is low shipping or delivery fees. In fact, a study by Inc.com revealed that 88% of online customers prefer free shipping. Outsourcing logistics services delivers a lot of value for money, so businesses can afford to offer low shipping fees to their customers.
Third-party logistics service providers have several ways that help clients cut costs, which in turn allows them to share the benefit with their customers. With numerous warehouses, dozens of human resources, and fleets of transportation vessels, they are able to offer excellent services at affordable prices. Handling these services as a business owner is costly, which forces you to charge your customers high shipping costs.