THE POTENTIAL OF THE EUROPEAN CROSS-BORDER MARKET

Where to start? In which markets to start selling? And - above all - how to do it? These questions have been asked by many an online shop owner who has so far only offered his goods to domestic buyers.

Indeed, the key to success in cross-border trade is to plan an expansion strategy. Accurately identifying the right market for your products will increase the chances of your activities being successful.

The following factors will be relevant in this case:

- the volume and dynamics of exports from Poland and the size of the selected country's e-commerce market

- the value of the average shopper's shopping basket

- most frequently selected shopping categories

- buyers' payment and delivery preferences

When choosing a logistics partner, in addition to price and delivery time, you also need to pay attention to the reputation it has in the market and whether its standard of service takes into account the needs of local consumers. Perhaps they want flexibility in delivery, such as rerouting a parcel to a point or changing the day of service? DHL eCommerce Poland has a ready-made solution for them.

Amazon and eBay are among the largest and most influential sales platforms in the world, playing a key role in global e-commerce. Using these platforms can be a business strategy for companies that want to reach a broad, international customer base. However, managing cross-border logistics on platforms such as Amazon and eBay comes with its own challenges and specific requirements.

As one of the world's most popular e-commerce platforms, Amazon offers sellers access to a global customer base, but at the same time imposes high standards of delivery and customer service. Successful cross-border logistics on Amazon requires fast and reliable deliveries, as well as meticulous handling of returns and complaints.

eBay, although slightly less restrictive than Amazon, also sets high expectations in terms of customer service and delivery times. However, eBay offers greater flexibility in terms of product availability and pricing strategy, which may be attractive to some businesses.

DHL eCommerce Poland offers dedicated logistics solutions for sellers on platforms such as Amazon and eBay. Through integration with these platforms and experience in handling international transactions, DHL eCommerce Poland enables companies to handle shipments efficiently and effectively, providing customers with high quality service and fast delivery.

The European e-commerce market has its own unique characteristics and requirements. As the largest e-commerce market in Europe, Germany is an attractive target for many companies, but at the same time presents specific challenges. German customers are demanding in terms of speed of delivery, quality of customer service and transparency of the purchasing process. Successful cross-border logistics in Germany therefore requires flexibility, efficiency and excellent customer service.

Austria and the Czech Republic, although smaller than Germany, are also important e-commerce markets in Central Europe. In Austria, customers value high quality products and fast delivery, while in the Czech Republic there is a growing demand for imported products, especially from neighbouring countries. Therefore, adapting to the specific characteristics of these markets, including local purchasing preferences and customer expectations, is a key element for success in these regions.

As part of the global DHL network, DHL eCommerce Poland has in-depth knowledge and experience of serving European e-commerce markets, including Germany, Austria and the Czech Republic. Thanks to its broad reach and understanding of the specifics of the markets it serves, DHL eCommerce Poland offers customers effective logistics solutions that take into account the habits and preferences of local customers.  All this allows companies to succeed in competitive European markets.

In today's global world of e-commerce, cross-border logistics has become an integral part of many companies' business strategies. Companies looking to expand their reach into the international market often face numerous logistical challenges with international shipments. It is therefore worth taking care to select the right partner who has solutions tailored to your business model, but also to the type of recipient. DHL eCommerce Poland will effectively deliver to the individual recipient using knowledge of the recipient's preferences regarding time and place of delivery, as well as the logistics warehouse or shopping centre, which require a different standard of service, e.g. only at a specific time of day.

Efficient cross-border logistics requires the optimisation of shipment routes to minimise delivery times and transport costs. DHL eCommerce Poland uses advanced technology and route planning tools to enable customers to deliver goods quickly and efficiently to customers in Europe.

Customers expect increasing transparency and control over their shipments. It is therefore important to ensure that shipments can be tracked in real time. DHL eCommerce Poland offers advanced parcel tracking solutions, enabling customers to track their parcels from shipment to delivery.

Returns are an integral part of e-commerce, especially for international transactions. The inability to return purchased goods or their complicated procedures can pose serious challenges for companies. It is therefore worth ensuring that this service is present in the shop. DHL eCommerce Poland offers a fast and efficient returns service, allowing companies to minimise costs and improve customer satisfaction.

Securing shipments against damage and theft is a key element of successful cross-border logistics. DHL eCommerce Poland follows strict security procedures and offers insurance options for shipments to give customers peace of mind and protect their valuable goods.

In summary, cross-border logistics in e-commerce presents many challenges for companies, but also opens up huge opportunities for growth in international markets. DHL eCommerce Poland offers end-to-end logistics solutions to help companies overcome these challenges and succeed in global e-commerce. With advanced technology, experience and a global network, DHL eCommerce Poland is a reliable partner for companies seeking to expand into international e-commerce markets. By partnering with DHL eCommerce Poland, companies can maximise their chances of success on global sales platforms such as Amazon and eBay and increase their presence in international e-commerce markets.

We invite you to discover the secrets of successfully launching on the biggest sales platforms with Małgorzata Wajcht - Product Manager at DHL and special guest, Damian Wiszowaty, CEO of Gonito. Learn about e-commerce business strategies and the key steps to succeed in this competitive environment. Join us to gain the knowledge and skills needed to grow your e-commerce business on Amazon and Ebay platforms. Register today!

Join the webinar: https://dhlbiznes.clickmeeting.com/biznes-w-pudelku-jak-wejsc-na-platformy-amazon-i-ebay-/register